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Rebranding The Professor Is Out to The Leveraged PhD

Rebranding The Professor Is Out to The Leveraged PhD

Life is about evolution and growth. This blog is no different. As a result of evolution and growth by the founder and the content of this blog it is time to rebrand.

I originally started this blog in 2017 for professors, administrators, and staff of colleges and universities who wanted to overcome the challenges of international educational experiences and create more opportunities for all students to participate in a life-changing international experience.

As I created content I soon realised that my most popular posts were about getting hired after the PhD. As time went on I created more content to help my tribe to develop a personal brand for academic and non-academic careers and side-hustles. Therefore, I switched up the focus of my blog in January 2019. A few months later I realised that the content I was creating was much needed and growing in popularity. I also realised that as a result of my shift into the alt-ac environment I now had a very similar name to another person helping PhDs land their desired jobs and so I contemplated changing my brand name. In May 2019 I began the process to rebrand and by the 1st of June 2019 will have rebranded from The Professor Is Out to The Leveraged PhD.

I am excited for what this next chapter of this blog will bring.

What do you think? Do you like the new name?

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